Meet Kristen, a creative communications and marketing strategist deeply rooted in defining brand values, messaging, and visual elements. With sharp prioritization skills and extensive digital marketing expertise, she transforms complex ideas into actionable strategies. Kristen's approach blends efficiency with lightheartedness, backed by strong communication. Her expertise extends to design and layout, where she crafts compelling content. Kristen's experience spans marketing leadership roles at Goodwill Industries of Northern Michigan, Traverse Area District Library, and Interlochen Center for the Arts, as well as spearheading marketing initiatives for local, pioneering start-up clients driving substantial growth. Kristen achieves success for her clients through a combination of a strategic marketing mindset, collaborative spirit, and a diverse skill set. Holding a Bachelor's in Integrative Public Relations from Central Michigan University. She serves on the Board of Directors as the Marketing Chair for Impact100 Traverse City.